A good question, to which only a few insurers have their answer ready. Which is why ITDS developed the Social Media Check. Its precise definition and clear report make the Social Media Check the ideal tool for insurers in getting an insight into their Social Media endeavours. Over a period of six weeks, a team of Social Media experts will assess a/o the content strategy, the use of tools and the deployment of Social Media channels for service and promotion. By means of a benchmark, the current state of affairs is also compared to that of other insurers.
The grade and conclusions are presented in a concise report, with concrete recommendations to more effectively deploy Social Media immediately. Since its introduction at the start of 2014, four insurers have already registered for the Social Media Check.
ITDS: makers of the Social Media Insurance Monitor
The Social Media insurance Monitor is an annual, independent investigation into the use of Social Media by insurers, initiated and executed by ITDS, since 2011. According to one of the recent conclusions, many insurers still do not see the power of Social Media or do not know enough about them. With the knowledge gained and its expertise, ITDS has for years been supporting financial institutions in the field of Social, Mobile and online: from advice to implementation.